Expanding your e-commerce business internationally can open up new markets, drive sales, and build brand recognition—but it also introduces a web of compliance requirements that can be costly if ignored. From customs documentation to tax registration, cross-border selling demands strategic preparation. Use this checklist to stay compliant and competitive while shipping internationally.
- Know Your HS Codes
Harmonized System (HS) codes are universal product classification numbers used by customs authorities worldwide to determine duties and taxes. Assigning the correct HS code to each item is essential to avoid delays, rejections, or penalties. Use tools like the World Customs Organization’s HS Database or Easyship’s HS code lookup to find and validate the right codes for your products.
- Understand IOSS for EU Shipments
If you’re shipping to customers in the European Union, familiarize yourself with the Import One-Stop Shop (IOSS) system. IOSS simplifies VAT collection for goods under €150 by allowing sellers to collect VAT at the point of sale and remit it through a single EU registration. This speeds up delivery and reduces the chance of unexpected charges for customers. Learn more from the European Commission’s IOSS portal.
- Prepare Accurate Customs Documentation
Every international shipment requires key customs paperwork, including:
- Commercial invoice: Lists product details, value, and HS codes
- Packing list: Details items and quantities in the shipment
- Country of origin declaration: Verifies where products were manufactured
Platforms like DHL Express offer automated tools and templates to generate compliant paperwork. Carriers may reject packages with missing or inaccurate documents, so double-check every field before shipping.
- Know Your Incoterms
International Commercial Terms (Incoterms) define who’s responsible for shipping costs, insurance, duties, and customs clearance. For e-commerce, Delivered Duty Paid (DDP) is commonly used, meaning the seller covers all costs upfront so the customer has a frictionless delivery. Alternatively, Delivered At Place (DAP) puts responsibility for duties and taxes on the buyer. Clarify incoterms at checkout to prevent customer dissatisfaction or failed deliveries. The International Chamber of Commerce offers official definitions for all Incoterms.
- Automate with Logistics Platforms
Use cross-border shipping platforms like Easyship to simplify compliance, calculate duties and taxes automatically, and generate shipping labels with customs documentation included. Many tools also integrate with your e-commerce platform to ensure seamless order fulfillment and global tracking.
- Monitor Tax and Import Changes
Customs rules and tax thresholds change frequently. For example, the UK’s Brexit-related VAT changes or updates to Australia’s GST regulations for low-value imports can impact your fulfillment strategy. Subscribe to customs updates through global carriers like DHL Express or consult with a tax compliance expert to stay ahead.
- Save on Shipping Supplies and Labels
Cross-border shipping can get expensive, so consider using cashback apps like Fluz when purchasing international shipping labels, mailers, or software tools. You can also use Rakuten or Ibotta to stack additional savings on logistics services and office supplies.
International growth starts with compliance. By staying on top of shipping requirements, documentation, and duty management, you’ll set your business up for success in new markets—without running into border headaches.
